Playtech has expanded its long-standing partnership with bet365 into Pennsylvania, marking the second US market where Playtech and bet365 will collaborate.

Following a successful launch in New Jersey, bet365 will next take Playtech’s online casino content live for its players in The Keystone State.

“We are excited to extend this partnership into another US state, continuing to support bet365 with solutions to support their strategic objective by creating new and engaging content for their customers,” said Playtech Live chief product innovation officer Kevin Kilminster.

“Together, we have developed many innovative solutions, dedicated environments and bespoke games across many markets, and we look forward to further strengthening our successful partnership with this world-class operator.”

A bet365 spokesperson said: “We are thrilled to expand our partnership with Playtech into Pennsylvania. Our collaboration has consistently delivered innovative and exciting gaming experiences for our players.

“We look forward to developing upon our already solid partnership as we continue to grow our offering and achieve new milestones together in the US market.”

Shares in Playtech plc (LSE:PTEC) were trading 0.81 per cent higher at 744.00 pence per share in London earlier Friday.