National Football League (NFL) franchise the Pittsburgh Steelers has agreed a deal with DraftKings which sees the Boston-based operator become the team’s official fantasy sports partner.
Through the deal DraftKings will provide unique opportunities for Steelers’ fans to engage with the team, offering game tickets, VIP events and experiences. The operator will also provide in-stadium fantasy updates and LED signage displays at the team’s Heinz Field stadium.
Similar to its partnerships with other sports teams, DraftKings will [...]