US casino operator Tropicana Entertainment plans to enter the social casino market through a strategic agreement with San Francisco-based social games developer Ruby Seven Studios.
The two companies will collaborate on the development and launch of a new social gaming site, allowing Tropicana to offer free-to-play casino games to existing customers, and to attract new players around the world via Facebook, mobile and desktop.
“We're very excited about this venture,” Tropicana president and chief executive Tony Rodio [...]
