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Swedish Sports Alliance launches new lottery Klubblo

18th September 2014 10:19 am GMT

The Swedish Sports Alliance (Idrottsalliansen) has launched a new lottery which has been designed to boost funding for Swedish sports, following licence approval from the Swedish Gaming Board.

Available across desktop and mobile devices, Klubblo is a joint venture between media partner Metro Nordic Sweden and casino operator Cherry, with games provided by Cherry subsidiary Yggdrasil Gaming.

The not-for-profit organization Idrottsalliansen is the beneficiary of the new lottery, which will raise funds for sports federation members of [...]

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