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NFL signs sports betting partnerships with Caesars, DraftKings and FanDuel

16th April 2021 10:39 am GMT

The National Football League has signed up its first US sportsbook partners through deals with Caesars Entertainment, DraftKings and FanDuel.

The multi-year agreements give the three partners exclusive access to NFL marks within the sports betting category across retail and online, as well as engagement with fans through NFL-themed free-to-play games.

The three sports betting providers will also be allowed to integrate relevant sports betting content directly into NFL Media properties, including NFL.com and the NFL App.

DraftKings [...]

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