Global deal positions Sportradar as core data and solutions provider across premier sports leagues
Sportradar Group has signed an agreement to become an official data and solutions provider to leading prediction markets provider Kalshi.
The multi-year global agreement will see Sportradar deliver a broad portfolio of premium sports content and services across major sports properties including Major League Baseball (MLB), the National Hockey League (NHL), Major League Soccer (MLS), and Ultimate Fighting Championship (UFC), among others.
The deal also enables Sportradar to play a foundational role in enabling the growth of prediction markets and facilitating a framework for integrity via Sportradar UFDS AI, which detects suspicious behaviour, and Sportradar Integrity Exchange, which enables participants to share integrity threats through a secure network.
Under the agreement, Sportradar will also be enter into agreements directly with Kalshi’s key partners, including brokers and market makers, with real time official data and scalable solutions across the value chain.
“Prediction markets represent a compelling growth engine for the global sports ecosystem and Sportradar is uniquely positioned to shape and power this emerging sector,” said Sportradar CEO Carsten Koerl. “Our partnership with Kalshi extends the reach of our premium sports data and services into a rapidly evolving landscape, fostering collaboration with market makers and the broader marketplace.
“This partnership with Kalshi marks a critical first step. We look forward to working with key prediction market participants as the landscape matures, establishing the trusted, compliant framework for sports innovation just as we have successfully delivered in online sports betting.”
Tarek Mansour, co-founder and CEO of Kalshi, added: “The breadth and depth of this partnership is what makes it a big deal. We’re using official league data to ensure quicker trade settlements, creating an overall better customer experience. We’re also collaborating on an integrity monitoring program to further protect our users.”
Shares in Sportradar Group AG (NASDAQ:SRAD) gained 8.35 per cent on the news to $15.11 per share in New York Monday following the announcement.