Swedish supplier expands Latin America presence with Colombia launch on Betano

Play’n GO continues to expand the reach of its games in Latin America after going live with Kaizen Gaming’s Betano brand in Colombia.

The launch sees Betano Colombia roll out Play’n GO’s full portfolio to its players, including popular titles such as Book of Dead and Reactoonz.

“Colombia is an incredibly important market for Play’n GO,” said chief commercial officer Magnus Olsson. “It stands out as one of the most stable regulated markets in Latin America, making it a key focus for our long-term growth strategy globally.

“Betano is one of the biggest names in global gaming, and they share our commitment to quality, compliance, and delivering exceptional entertainment. Bringing our full portfolio live on their platform in Colombia is an exciting step, and we’re confident this partnership will be a strong success for both parties.”