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NeoGames Seals Megascratch White Label Deal

19th March 2010 8:53 am GMT

Online scratch cards provider NeoGames Limited has signed a new white label agreement with Megascratch.com Inc, under which NeoGames' comprehensive portfolio of over fifty online scratch games will be provided to the Scandinavian-facing Megascratch.com brand.

Under the deal, NeoGames will provide white label services to Megascratch including payments, risk management, player retention management, as well as customer care, all supported in 18 languages.

"NeoGames seek for expertise and knowledgeable partners with assets in specific markets, which is why Megascratch.com Inc, is a natural partner for NeoGames in creating a Scandinavian online scratch card offering," said Shay Bar Joseph, Managing Director of NeoGames International.

"Together with Megascratch.com Inc, we can fulfil the appeal for a soft gaming offering in the Scandinavian market, whilst maintaining our unique positioning and strong credibility, making megascratch.com a successful and profitable brand."

A spokesperson for Megascratch.com added: "With mass market appeal in the Scandinavian market for online scratch cards, teaming up with NeoGames is the obvious choice; they have the products whilst we have the Scandinavian market intact. With the new white label offering, we feel that we have the tools to provide a fun, safe and secure online gaming."

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