NeoGames Adds Winnings.com to White Label Offering12th March 2010 8:16 am GMT
Online scratch cards provider NeoGames Limited has signed a white label agreement with Winnings Ltd, a subsidiary of Infomeda, to provide fully managed services for the launch of the new scratch card brand, Winnings.com.
Under the deal, NeoGames will provide Winnings with fully managed white label services to create a brand new scratch card offering for the European market, translated in over 17 different languages to cater for each target market, offering over 50 scratch card games.
"Winnings.com believes strongly in the market appeal and high revenue potential of scratch cards," said an Infomeda spokesperson. "By partnering with NeoGames, this will ensure that we can endlessly provide the best scratch card gaming experience to our customers. Winnings.com will be featured and promoted by the affiliate platform Incomate.com, which we expect a great response from."
Shay B. Joseph, Managing Director of NeoGames International added: "Winnings Ltd are long term veterans in the online gaming industry and with their uniqueness and innovative tactics for high driven traffic, Winnings.com will turn into in to a profitable online scratch card offering in the European market."
NeoGames also announced Thursday that its Hopa.com brand has launched a mobile platform targeting the UK market. The new mobile gaming platform is currently supported on over 100 different mobile devices ranging across Nokia, Samsung and Sony Ericsson handsets, offering ten of Hopa.com's most popular scratch games to players on the move.