First scratchcard inspired by the ITV Studios quiz show launches across Allwyn’s retail network

UK National Lottery operator Allwyn is launching new licensed scratchcard and online instant games based on ITV’s popular quiz show, Beat The Chasers.

The first game is a £5 Beat The Chasers Scratchcard that is now available in retail and offers five top prizes of £1.5 million, with overall odds of winning of 1 in 3.52. 

There are three themed games: Cash Builder, which matches ‘answers’ for prizes; The Offer, which lets players ‘predict’ the Chaser’s offer; and Beat The Chasers, where players need to outscore the Chaser for a win. 

Allwyn will also launch a Beat The Chasers: Head To Head online instant game next Tuesday priced at £5 and with a top prize of £250,000. 

Head To Head also features three themed games: the Cash Builder where players can boost prizes, The Offer where players can find out how many Chasers they will be facing, and the Head To Head where players face The Chasers in order to beat them and unlock a guaranteed prize game for more chances to win. 

Beat The Chasers marks Allwyn’s second licensed instant win game in 2026, following February’s £5 Deal or No Deal Scratchcard and the Deal Or No Deal online instant game.  

“The Beat The Chasers programme has built a huge and loyal following across the UK, making it a natural addition to our Scratchcard and IWG line-up,” said Allwyn marketing director Steve Parkinson. “With Beat The Chasers, we’ve created games that capture the competitive edge and quick-fire excitement of the show in a format that’s instantly accessible to players in-store and online.  

“We saw fantastic engagement from both players and retailers with the launch of our Deal or No Deal Scratchcard earlier this year, and we’re confident Beat The Chasers will continue that momentum. And, as always, every time someone plays a National Lottery game, they help contribute to the £33 million raised every week for UK Good Causes.”  

Steve Watling, senior vice president of gaming – Zoo55, ITV Studios, commented: “Beat The Chasers has been a hit international spin off show and demonstrates the success and popularity of the chaser mechanic. This is the first time the format has been adapted for a game, and this Allwyn scratchcard and Online Instant Win Game features all the main elements from the show format. We look forward to seeing this partnership go live.”