Partnership aims to strengthen the visibility of the EGT Digital brand in its home market of Bulgaria and follows recent deal with CSKA Sofia
Sofia-headquartered gaming supplier EGT Digital has been unveiled as an official sponsor of Bulgarian football club PFC Ludogorets.
The partnership aims to provide EGT Digital with increased exposure to showcase its growing sportsbook offering and ongoing focus on delivering innovative solutions to partners worldwide.
“Partnering with Ludogorets is a great opportunity to strengthen the visibility of the EGT Digital brand while showcasing our Sportsbook solution,” said Vladimir Dokov, CEO of EGT Digital. “Ludogorets is a club that consistently delivers results and has a winning mindset, making it a natural partner for our company.”
Based in Razgrad, Ludogorets is one of the country’s most successful football clubs and a 14-time champion of the First Professional Football League, the top tier of the Bulgarian football league system.
“We are delighted to lay the foundations of this partnership, which is in line with the shared ambitions of our two companies for sustainable development,” said Angel Petrichev, CEO of PFC Ludogorets. “PFC Ludogorets is actively pursuing its digital transformation, and it is extremely important for us to partner with a company that delivers innovative solutions to its partners not only in Bulgaria but around the world.”
EGT Digital recently announced a partnership with another Bulgarian football club, CSKA Sofia.
“Sport has the unique ability to unite communities, inspire future generations, and create opportunities for personal growth,” said Dokov. “Our partnership with CSKA Sofia reflects our long-term commitment to supporting initiatives that have a meaningful impact. We are proud to stand behind a club with such a rich history and strong dedication to developing talent.”
CSKA CEO Vangel Vangelov added: “Partnering with an internationally recognized brand like EGT Digital is a strategic opportunity that will support CSKA’s continued development and help us achieve our long-term objectives.
“It is also a testament to the club’s importance in society and its role as a true social phenomenon. We are delighted to welcome EGT Digital as a partner that shares our vision for a sustainable, long-term collaboration in support of such a socially significant sector as sport.”