Kambi is accelerating its entry into Nevada’s sports betting market with the acquisition of a player account management (PAM) platform from OMEGA Systems.
The acquisition gives Kambi ownership of the source code for the PAM and will initially enable the company to enter Nevada’s sports betting market, where Kambi secured licensure earlier this year.
Kambi said that the acquisition will also potentially open up future opportunities in other jurisdictions where third-party PAM options are limited.
The financial details of the transaction have not been disclosed.
“Kambi is already the trusted home of premium sports betting solutions, and this acquisition reinforces that leadership position,” said Kambi chief executive Werner Becher.
“While we remain platform agnostic, the addition of an in-house PAM solution to our Turnkey Sportsbook ensures we can unlock commercial opportunities in Nevada and potentially in other jurisdictions as they arise.”
The turnkey sportsbook with PAM solution is expected to be product-ready in Nevada by mid-2026, subject to regulatory approval.
The OMEGA Systems platform is already used by several sportsbook operators to connect to the Kambi front end.
Jim Godsell, OMEGA Systems founder and CEO, commented: “Over the years OMEGA and Kambi have provided combined solutions to operators in multiple jurisdictions. This acquisition allows Kambi to build on the OMEGA PAM architecture and enter new markets quickly.”
Shares in Kambi Group plc. (STO:KAMBI) were trading 1.87 per cent higher at SEK109.20 per share in Stockholm Wednesday morning.