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Social casino games and the $1bn question

19th April 2012 8:37 am GMT

As an addendum to the social gaming feature we published earlier in the week we thought we would explore the make-up of the social casino games audience. It didn’t quite fit into the angle of the main feature but it is crucial to understanding this new arena.

Are social games companies reaching out to a new audience with their casino-style games or are they taking customers from real money sites?

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