Zeroing in on the drop zone

Red Tiger CEO Gavin Hamilton explains why the casino industry is focusing more and more on jackpots to incentivise players. When Red Tiger launched its Daily Jackpots in the summer of 2016, most eyes within the betting and gaming industry were focused on France. With the European Championships only days away, sportsbook marketing budgets were in place and sign-up offers had been made in the promotional push to attract new customers. On the casino side, free [...]