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Lotto24.dk reported to police over misleading advertising

18th September 2013 7:55 am GMT

Denmark’s Consumer Ombudsman has reported private lottery brokerage operator Lotto24.dk to the police over allegations that the company used misleading marketing practices to attract customers.

Lotto24.dk, unrelated to Germany’s listed lottery brokerage operator Lotto24, ran promotional campaigns which offered a gift for all those who entered a DKK25,000 (€3,500) prize draw.

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