The government of Sweden has announced plans to “regain control of the Swedish gambling market”, having re-regulated the market in 2019.
The focus is once again on driving out unlicensed operators, with the illegal gambling market having grown in recent years due to strict restrictions imposed on licensed operators.
The proposals unveiled today by social security minister Ardalan Shekarabi aim to further restrict licensed operators by limiting “aggressive advertising” and taking into account the risk profile of [...]