Online gaming operator 138.com, the Asian-facing brand from Isle of Man-based Xela Holdings, has signed a deal to become the new online gaming and betting partner of Premier League football club Newcastle United.
138.com will benefit from access across all of Newcastle United’s media channels including sponsorship of the club’s official website.
The operator will also have branding and a support team present at the club’s St. James Park stadium on matchdays in order to provide fans [...]