Mobile technology provider JOINGO has announced the launch of a new set of location-based mobile engagement features designed for US land-based casinos.
The features include in-venue marketing, way-finding, Patron Intelligence and an exclusive mobile channel, WiFiApp.
JOINGO says the new features deliver patrons and customers a “superior in-venue experience” by way of micro-location technology, which works by using the casino’s existing wi-fi network or Bluetooth beacons to give in-door accuracy to within a few feet.
In-venue marketing will [...]
