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ASA to take more proactive approach to avoid complacency

31st October 2014 9:45 am GMT

The UK’s Advertising Standards Authority (ASA) said that it will prioritise potential breaches relating to sales promotions in gambling ads and be more proactive on issues relating to social responsibility, after independent research revealed that people are satisfied with the way gambling advertisements are regulated.

With the number of gambling ads increasing in recent years following the deregulation of the UK’s gambling laws in 2007 and in line with its ambition to ensure that every [...]

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