Flutter Entertainment’s Sky Vegas brand is teaming up with Banijay Rights to launch a new Fortune Hotel-themed online slot game as part of its renewed sponsorship of the British reality TV show.
Hosted by Stephen Mangan and set in a Caribbean resort, The Fortune Hotel returns for a second series on ITV this August following a successful debut last year.
As headline sponsor, Sky Vegas will receive 80 seconds of broadcast and digital recognition per episode, including 10-second branded bumpers around free streaming content on ITVX and STV Player.
The operator will also sponsor the official Fortune Hotel companion podcast hosted by Ellie Taylor, which will also air as a vodcast on ITVX and offer behind-the-scenes content, contestant interviews, and exclusive moments not seen on TV.
“We’re excited to return for a second year with The Fortune Hotel,” said a Sky Vegas spokesperson. “The show’s mix of sunshine, strategy and suspense really resonated with viewers, and this new series promises even more twists and turns. With our expanded partnership – including the Late Checkout podcast and our new slot game – we’re bringing fans closer than ever to the action.”
The Fortune Hotel sees 11 pairs of contestants take on strategic challenges and dramatic twists, all in pursuit of a briefcase containing a life-changing £250,000. One unlucky couple will be eliminated each episode, thanks to the show’s infamous “Early Checkout” briefcase.