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Betfair signs betting partnership with Italy’s Juventus FC

5th July 2017 12:12 pm GMT

Italian football giants Juventus FC have unveiled Betfair as the club’s new official gaming and betting digital partner.

Betfair, which has been operating in Italy since 2008, will become the club’s partner for the upcoming 2017/18 season under a multi-year deal.

As part of the partnership, Betfair will be able to use Juventus’ name and image rights in its promotional material in Italy and other markets around the world.

Juve supporters will [...]

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