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ASA bans misleading William Hill online casino ad

23rd June 2010 9:32 am GMT

The UK Advertising Standards Authority has upheld a complaint against an email advertisement by UK bookmaker William Hill which was adjudged to have been misleading for not prominently stating that customers would have needed to place a minimum of fifty bets within a month totalling at least £1,320 in order to benefit from a bonus offer.

The email ad for WilliamHillCasino.com stated: "Dear Player, we would like you to experience the William Hill Casino Club... on [...]

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