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Senet Group opens responsible gambling message to all UK operators

1st May 2018 9:00 am GMT

Senet Group, the UK's self-regulatory body for responsible gambling, is waiving certain intellectual property rights in its "When the Fun Stops, Stop" campaign to ensure that the responsible gambling message can be used by the entire UK gambling industry.

Until now, Senet Group has only allowed its members to use the campaign's messaging in their advertising, but now aims to establish "When the Fun Stops, Stop" as the standard message used to promote responsible gambling throughout the sector.

This has been [...]

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