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Betfair enters German football sponsorship market

25th July 2011 7:22 am GMT

Having already dismissed Germany’s current proposals for its new State Treaty on Gaming as incompatible with European law, online betting exchange Betfair has entered into the German football sponsorship market for the first time following a deal with fourth division side Türkiyemspor Berlin.

Betfair will sponsor Türkiyemspor for the forthcoming season, with the company’s logo displayed on the front of the club’s football shirts. The sponsorship agreement is initially for a one year period, with an [...]

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