Marketing

Betway continues investment in UK horse racing

IGT rolls out first simultaneous online, mobile & land-based slot

Vermantia and Kiron roll out virtual games in Italy and Africa

Odobo introduces new games marketing platform

Misleading GeoLotto TV ad banned for implying it is a lottery

Inspired Gaming launches new virtual sports game

Element Wave launches Mobile Moments CRM platform

Leander Games signs up Betsson as latest high-profile partner

Microgaming unveils customisable poker software for operators

Realistic Games content goes live on Gaming Realms’ Spin Genie

BCLC integrates OpenBet Promote to drive players to PlayNow

Metric Gaming expands into Central Europe with Hattrick deal

Peppermill selects Scientific Games’ Bally to replace slot content

Tabcorp and Phumelela JV to host Dubai racing betting pools

Casumo expands online casino content with Play’n GO deal

Yggdrasil unveils new framework for multi-channel game launch

iSoftBet adds Betradar’s virtual sports to betting platform

CAMS partners GBGroup to tighten ID verification controls

Titanbet expands UK horseracing sponsorship portfolio

EveryMatrix signs supplier deal with WayneCasino

NYX Gaming Group launches first slot with Paddy Power

IMG extends exclusive tennis data partnerships until 2020

SBTech to unveil new gaming platform Chameleon360 at ICE