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Aristocrat named official partner of the NFL’s New England Patriots

14th September 2022 8:03 am GMT
Aristocrat Leisure

Casino gaming supplier Aristocrat Gaming has agreed a multi-year deal to become an official partner of the NFL's New England Patriots and Gillette Stadium in Massachusetts. 

The agreement will see Aristocrat benefit from signage throughout the stadium year-round, including in-stadium, on the concourse and in-game branding. Additional features will include in-game promotions and game-day activations.

The partnership follows Aristocrat’s recent multi-year slot machine licensing agreement to develop land-based NFL-themed games.

“We are ecstatic to partner with the New [...]

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