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CasinoSecret renews sponsorship agreement with AS Monaco

23rd August 2024 8:56 am GMT
Football

CasinoSecret has extended its sponsorship agreement with French Ligue 1 football club AS Monaco for another two seasons.

The agreement will see the Asia-facing operator continue to serve as the club’s official online gaming partner in Japan until 2026, building on a partnership that began in 2022.

AS Monaco has seen its popularity rise in Japan since the 2022 signing of Japanese winger Takumi Minamino.

“We are thrilled to renew our partnership with AS Monaco. It has been an exciting journey as we’ve aligned with a world-renowned football club that boasts a digital audience of over 25 million supporters,” said CasinoSecret chief operating officer Gary Aurivel.

“Over the past two years, we’ve seen incredible excitement from Japanese football fans. With Takumi Minamino’s presence in the AS Monaco team, the collaboration has significantly boosted our engagement with Japanese communities.

“We look forward to continuing this journey, creating even more exclusive content for our Japanese audience, and delivering unique and endless entertainment.”

Thibaut Chatelard, marketing and revenue director at AS Monaco, commented: “We are delighted to extend our partnership with CasinoSecret, with whom we share the same ambition for development in Japan, for a further two seasons.

“Since the beginning of this partnership, we have succeeded in creating a real synergy that has enabled us to make progress in achieving our objectives with the Japanese community. It was therefore natural to make our joint adventure even more long-term.”