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Unibet sees long-term growth in UK and Australia

6th November 2013 9:54 am GMT

Unibet chief executive Henrik Tjarnström has revealed plans to migrate the company's Australian business to its main gaming platform in 2014 and says he expects the UK business to remain loss-making for the time being, describing both markets as long-term investments.

Tjarnström explained that following the February 2012 acquisition of Australia's Betchoice, now rebranded to Unibet, the company had deliberately focused on “keeping it on break-even” rather than attempting to rapidly expand market share.

This was [...]

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