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NetEnt enters Italian retail market with Merkur Gaming tie-up

11th October 2016 10:12 am GMT

Swedish casino games developer NetEnt has made a move to enter the lucrative Italian retail gaming sector following an agreement with Gauselmann subsidiary Merkur Gaming Italia.

Having entered the land-based sector for the first time last year with William Hill in the UK, NetEnt will now target the Italian Comma 6a market (also known as AWPs) - the single largest gaming machine market in Europe with over 350,000 machines in operation.

The licensing agreement will see Merkur distribute [...]

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