Sports data provider Sportradar has secured a landmark deal with China's Beitai Digital to expand its data-driven solutions across the country.
Sportradar CEO Carsten Koerl said the partnership will allow the company to provide the best and most compelling content to Chinese platforms and publishers.
“We know the appetite of the Chinese fans: it is passionate, it is evolving and it is exciting,” he said. “Beitai Digital has established itself as the leading provider of sports content in [...]
