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LeoVegas launches SBTech-powered BetUK sportsbook

30th August 2018 6:36 am GMT

Stockholm-listed operator LeoVegas has launched a new SBTech-powered sportsbook for its BetUK.com brand.

Operated by the company’s UK-facing subsidiary Rocket X, BetUK was acquired by LeoVegas from Intellectual Property & Software (IPS) in March of this year.

BetUK will be LeoVegas Group's first brand with sports betting as the primary focus, with the operator tying up a shirt sponsorship deal with Championship side Swansea City AFC earlier this year ahead of the launch.

"Since its start LeoVegas has [...]

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