London-listed evoke (formerly 888 Holdings) is celebrating the successful rollout of its enhanced Poker 8 platform to the newly relaunched WSOP.com.
The enhanced platform promises to deliver improved in-game graphics, smoother gameplay, quicker load times, and improved overall player functionality compared to legacy poker platforms.
“With a relentless focus on customer experience, our poker proposition has continually evolved and pushed the boundaries for online poker players globally for more than two decades,” said evoke chief growth officer Jeffrey Haas. “The latest poker platform upgrade in America will deliver superior gameplay experiences for players in Michigan, New Jersey and Nevada.
“We look forward to working with our partners at the World Series of Poker to leverage this technology to substantially enrich their customers’ online poker experience. Poker is a game of liquidity and network effects, and our Poker 8 upgrade will be a catalyst for expansion.”
World Series of Poker executive director Ty Stewart added: “It’s a monumental day to bring this new product to market in time for the 2024 World Series of Poker.
“While we will always strive to offer the biggest tournaments in the industry year-round, this is the time when players can enjoy exclusive satellites, promotions and online bracelet events.”
evoke has been working with Caesars Entertainment to power WSOP.com since 2013.
Shares in evoke plc (LSE:EVOK) were trading 2.82 per cent higher at 89.45 pence per share in London Thursday morning.