DraftDay, the daily fantasy sports (DFS) operator co-owned by Sportech and Viggle, has implemented what it believes to be an “industry-defining” consumer protection initiative that will help differentiate its offering from other companies in the sector.
It will look to implement the same comprehensive Know Your Customer (KYC) standards used in the regulated horse racing and online gaming markets in the US.
DraftDay will be aided by partners such as geolocation specialist GeoComply, ID verification solutions provider [...]