New York-listed supplier Scientific Games has agreed a deal to launch ReelPlay’s online slots in New Jersey with leading operator Golden Nugget.
Through an integration with Scientific Games’ OpenGaming platform, ReelPlay’s content will be rolled out for the first time in New Jersey’s regulated iGaming market with Golden Nugget, including El Dorado Infinity Reels and upcoming release Hypernova Megaways.
The deal marks the first time the ReelPlay’s Infinity Reels mechanic, which provides the chance for a respin and to add multiple expanding reels with a progressive multiplier, will be launched outside of Europe.
“We are delighted that Golden Nugget has chosen ReelPlay games for their players and become our first partner in the US,” said ReelPlay chief operations officer David Johnson. “ReelPlay is committed to push the boundaries of game development and deliver games of the highest possible quality in New Jersey, supported by all manner of campaign and marketing opportunities in the truest sense of partnership.”
Scientific Games senior vice president of casino and platform Dylan Slaney commented: “We’re excited to bring another round of breakthrough experiences to players in New Jersey. This launch builds on our OpenGaming ecosystem which gives developers and innovators the opportunity to offer their content to more players than ever before.”
Thomas Winter, senior vice president and general manager for Golden Nugget, added: “Golden Nugget Casino continues to be a leading sponsor of innovative slots content in the US market.
“The partnership between Golden Nugget, ReelPlay and Scientific Games allows us to provide our growing player base with an exclusive first look at games that are pioneering the online slots industry.”
Shares in Scientific Games Corporation (NSQ:SGMS) closed up 8.70 per cent at $11.75 per share in New York Friday.