Australian online lotteries operator Jumbo Interactive has signed a co-branded website agreement with Australia’s leading internet portal, NineMSN.
The deal will see Jumbo build and host a co-branded version of Ozlotteries.com to provide a "native feel" for customers coming from the NineMSN portal.
NineMSN has agreed to embed fixed ad placements on the NineMSN web portal as well as promote the co-branded website via its extensive inventory to desktop and mobile traffic.
Jumbo said that the agreement, which [...]