Aristocrat Interactive has rolled out a selection of online instant games with Hungary’s state-owned gaming operator Szerencsejáték.
The five year agreement sees Aristocrat’s NeoGames content studio deploy its games via a direct integration with Szerencsejáték’s (SzZrt) existing iLottery platform, with the initial rollout including eight titles.
The launch with SzZrt marks Aristocrat Interactive’s 18th iLottery partnership in Europe and 31st globally.
“We are committed to providing our players with the best possible portfolio of gaming options, something NeoGames Studio has built a strong reputation on, having proved in Hungary again their ability in developing high-quality eInstant games,” said SzZrt strategy director Sándor Uszkay-Boiskó.
“Their localised content and innovative approach will help us continue to further expand our capabilities and engage our players in new ways, while strictly adhering to responsible gaming principles, ultimately strengthening our position as the leading responsible gambling provider in Hungary.”
Chris Shaban, managing director of Aristocrat Interactive iLottery, commented: “We’re thrilled to be able to continue fueling the growth of iLottery on a global scale, as we introduce our best-in-class eInstant games to Hungarian lottery players through the country’s largest gambling operator.
“This deal with SzZrt will introduce Hungarian players to new, exciting game titles and localised content.”
Shares in Aristocrat Leisure Ltd. (ASX:ALL) gained 1.62 per cent to close at AU$74.81 per share in Sydney Thursday.