iGaming operator Wildz has signed a deal to serve as an official sponsor of German Bundesliga 2 club FC Schalke 04.
The initial two-year partnership will see Wildz branding appear on advertising boards at Schalke’s home stadium, the Veltins Arena, as well as on the club’s digital channels.
The operator will also be the presenting partner of official stadium attendance figures on match days.
“We are extremely excited about partnering with FC Schalke 04, one of Germany’s most historic and iconic football clubs. S04 stands for an intense love for the game shared by its millions of unique and passionate fans,” said Wildz CEO Sam Brown.
“The same passion and intensity is reflected in our own philosophy at Rootz, which is why we see this collaboration as a perfect synergy to reach new heights together.”
Matthias Tillmann, chief executive officer of FC Schalke 04, added: “As in football, Wildz focuses on fair play and the fun of the game. The company works with the world’s leading gaming providers and offers entertaining and responsible gameplay.”