PrizePicks livery will feature on the Arrow McLaren Indy 500 entry, with the company also getting branding at this weekend’s F1 race in Miami
Prediction markets and fantasy sports operator PrizePicks has agreed a deal to serve as an official partner of the Arrow McLaren IndyCar Team.
The partners unveiled the No. 31 PrizePicks Arrow McLaren Chevrolet on Thursday against the backdrop of this weekend’s Formula 1 race Miami, with the car featuring purple PrizePicks livery for the upcoming Indianapolis 500.
The No. 31 car will be driven at the Indy 500 by Ryan Hunter-Reay, who won the race in 2014.
“I’m psyched to work with PrizePicks and the No. 31 Arrow McLaren Chevrolet team,” said Hunter Reay. “PrizePicks is a creative and innovative group that will bring a breath of fresh air and fanbase with them to the Indy 500 and IndyCar racing.
“We’re currently locked into our first major objective – the Indy 500 Open Test, but can’t wait to get that edgy PrizePicks paint scheme on track in May!”
As part of the partnership, PrizePick’s logo will also appear on the rear tire ramps of all three full-time Arrow McLaren cars throughout the 2026 IndyCar season, with the operator also benefiting from a co-branded content series across Arrow McLaren social media and digital platforms throughout the month of May.
Joey Molko, senior vice president of partnerships at PrizePicks, said “everything we do is about bringing fans closer to the sports they love”.
“Partnering with McLaren Racing – the most iconic team in motorsports – lets us take that mission to the track. We are excited to work together to connect fans with motorsports in totally new and innovative ways that only PrizePicks and McLaren can deliver.”
The IndyCar partnership builds on the existing relationship between McLaren and Allwyn, PrizePicks’s parent company.
Allwyn completed its acquisition of PrizePicks in January.
Allwyn is a sponsor of the McLaren Formula 1 team and PrizePicks branding will appear on the inner halo of the McLaren Mastercard F1 cars at the Miami Grand Prix this weekend.