Agreement marks latest step in bookmaker’s continued commitment to English domestic football

BOYLE Sports has been named as an official betting partner of English Premier League side Nottingham Forest for the 2026/27 season.

The deal will see the BOYLE Sports brand feature prominently at the club’s City Ground through LED signage, and is the latest step in the operator’s continued commitment to English domestic football.

This follows BOYLE’s recent agreement with another Premier League side, Leeds United, and the continuation of its front of shirt sponsorship deal with English Championship club West Ham United.

“Nottingham Forest is a club steeped in football history, with an incredible connection to its supporters and community,” said BOYLE Sports head of sponsorship Liam McKee. “We’re proud to become an official betting partner and look forward to building a strong relationship with Forest and its fans.

“This partnership marks another important step in our commitment to English football. We look forward to bringing the BOYLE Sports brand to the City Ground and engaging with Nottingham Forest fans throughout the season.”

Nottingham Forest chief operating officer Paul Bell added: “We are pleased to have BOYLE Sports join the club as an official betting partner for the 2026/27 season. Their strong presence across football makes them a good fit for us, and we welcome them to Nottingham Forest.”