Ladbrokes Coral Group subsidiary Coral Interactive has made an equity investment in Gibraltar-based EEyaa, developer of a new platform which delivers access to international racing content.
EEyaa has not disclosed the value of the investment but said that Coral's equity stake is equal to that owned by William Hill, giving the operator a seat on EEyaa's board of directors.
EEyaa has developed a platform to provide a single interface for bookmakers to access overseas racing events, having agreed a partnership with Premier Gateway International (PGI), the Isle of Man-based tote gateway owned by Tabcorp and Phumelela.
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