DraftDay Gaming Group, the daily fantasy sports (DFS) operator jointly operated by Sportech and rewards platform Viggle, has expanded its player base by acquiring the customer database of rival company SportsTradex.
The players will be migrated to the DraftDay platform, with the majority having played the operator’s alternate style of DFS games, such as tiered draft formats and pick’em games similar to those already offered by the operator.
Founded in 2012, SportsTradex is described by DraftDay as [...]