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CDI continues diversification with Bluff Media acquisition

13th February 2012 8:43 am GMT

U.S racetrack operator Churchill Downs Inc (CDI) has acquired Bluff Media, owner of the poker periodical Bluff Magazine and online poker database ThePokerDB, as part of the company’s strategy to explore new business avenues ahead of any potential liberalisation of the U.S online poker market.

CDI has purchased the Atlanta-based multimedia poker content, brand and publishing company for an undisclosed amount, but said that it intends to further expand and [...]

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