Sports betting integrity body ESSA has announced sports media giant Perform Group as its first affiliate member.
Perform’s dedicated global integrity team will work with ESSA on both operational and strategic issues, with a view to sharing experience on betting integrity issues between the two organisations.
“Data has become an increasingly important part of the sporting experience for consumers and that includes related betting activity,” said ESSA secretary general Khalid Ali. “The inclusion of Perform and its globally recognised [...]
