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Betfair secures title sponsorship of World Championship

25th March 2013 2:15 pm GMT

Betfair has been unveiled as the new title sponsor of snooker's World Championship, the sport's biggest tournament which takes place every year at the Crucible Theatre in Sheffield, England.  The Betfair World Championship will run from April 20th to May 6th at the Crucible Theatre in Sheffield, with Ronnie O'Sullivan aiming to defend his title.

"The World Championship is one of the great sporting occasions," said Barry Hearn, chairman of snooker's governing body World Snooker. [...]

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