Sportium, a joint venture between Spain’s CIRSA and British bookmaker Ladbrokes, has been named as an official sponsor of Spanish La Liga football side Elche Club de Futbol.
Sportium becomes the second main sponsor of the Alicante-based club, with the company’s logo to feature on the back of the club’s first team shirts.
Elche’s other main sponsor is Spanish shoe brand Gioseppo.
Under the agreement, Sportium will also benefit from advertising within the club’s stadium, a branded [...]
