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Unibet seals Ultimate Fighting Championship betting partnership

7th March 2014 9:24 am GMT

Swedish online gaming operator Unibet has finalised an agreement to become the official betting partner of mixed martial arts competition, the Ultimate Fighting Championship (UFC).

The two-year partnership covers events held in the UK, Ireland, Scandinavia, Belgium, the Netherlands, France and Australia. It begins immediately ahead of the first European event of the year, UFC Fight Night London, due to take place tomorrow (March 8th) at London’s O2 Arena.

The fight is the first of a series [...]

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