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Sportingbet ends naming rights deal with Penrith Panthers

13th February 2015 6:55 am GMT

The Penrith Panthers has confirmed that Pepper Group, a leading non-bank lender, has replaced William Hill’s Sportingbet brand as the new sponsor of the Australian National Rugby League (NRL) team’s stadium.

Sportingbet held the naming rights for the 2014 NRL season, having replaced another William Hill brand Centrebet, which became the first online gaming operator to sign a naming rights partnership for a stadium in Australia in 2011.

It follows the completion of a review by William [...]

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