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Ladbrokes agrees self-service betting terminal deal with BGT

19th February 2015 7:35 am GMT

Ladbrokes will become the UK’s largest operator of self-service betting terminals (SSBTs) after agreeing a  multi-year deal which will see Austrian gaming software developer Best Gaming Technology (BGT) supply the company with more than 2,000 terminals.

The bookmaker will introduce new SSBTs in every Ladbrokes shop in the UK, as well as across its retail estate in Ireland and Belgium, having already launched 1,730 terminals over the past twelve months.

The roll-out of BGT’s terminals will mean [...]

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