British bookmaker Coral has signed a three-year deal to become the official European betting partner for English Premier League football club West Bromwich Albion FC.
Under the agreement, which will run until the end of the 2018/19 season, Coral’s brand will feature on pitch side advertising boards and interview backdrops at the team’s 28,000 capacity stadium, the Hawthorns.
The bookmaker will use the club’s official platforms to introduce its online and mobile betting service to Albion fans [...]
