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Ladbrokes adds Leicester City as second Premier League partner

21st August 2017 6:43 am GMT

Ladbrokes has sealed its second Premier League betting partnership, agreeing a deal to provide in-stadium betting services to 2016 champions Leicester City.

Similar to the agreement announced last week with Burnley FC, Ladbrokes will serve as the club's in-stadium betting partner, giving it prominent brand placement around Leicester City's King Power stadium and across LED advertising boards and interview backdrops.

The bookmaker will also feature on Leicester's social media channels, helping to develop the brand among the team's fans.

"We are proud [...]

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